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Life Coaching 101: Why You Need A Coach And Never Knew It.

Updated: Feb 29

Explore the essence of life coaching and how it can steer your personal and professional growth. Whether through human expertise or AI precision, find out how coaching can help you navigate challenges. Your journey to unlocking potential starts here.


quiet coffee shop life coaching stress Millennials isolation David Brooks artificial intelligence OpenAI

You may be climbing the corporate ladder, immersed in academia as a student, or managing the demanding yet rewarding role of a stay-at-home parent. If I asked you to describe your emotions in three words, I bet one of them would be ‘stressed.’


A recent study from the American Psychological Association reports that Americans 18-34 have a stress level that is 6 out of 10, nearly twice that of their parents. For older Millennials cresting the hill into their 40s, the reports of high stress levels between 8 and 10 have gone up almost 50% since pre-pandemic times affecting 31% of respondents.


Can you feel the tension in the air? One fact I found interesting is that half of the respondents wished they had someone to talk to help them manage their stress. Into this void, steps the growing field of life coaching. It would take a few books to explain all this (David Brooks is trying), but the fact remains that numerous societal forces are leaving people 45 and younger feeling excessively stress and personally isolated.


The International Coach Federation (ICF), a professional coaching platform, describes coaching as "partnering with clients in a thought-provoking and creative process that motivates them to fulfill their personal and professional potential". However, traditional life coaching comes with its set of drawbacks. For many, the cost remains prohibitive (on average $250/hr), and finding the time in an already packed schedule for regular coaching sessions can be a significant hurdle.


What to Know About Life Coaching

Life Coaching Demystified

A life coach serves as a guide that helps you develop clarity, confront false assumptions, and explore deeper possibilities. Unlike an athletic coach who might dictate strategy, a life coach empowers you to discover and navigate your own path.


What sets life coaches apart is their professional training and often, certification by reputable bodies. This focused preparation equips them with the tools to facilitate meaningful and sustainable change, ensuring that their guidance is not just inspirational but also practical and grounded in proven methodologies.


Dispelling Myths About Life Coaching

It's time to debunk some common myths:

  1. Life Coaches Have All the Answers: Far from it. Life coaches are facilitators of self-discovery. They ask the right questions that lead to your own insights and conclusions.

  2. Life Coaching is Disguised Therapy: While therapy often delves into past traumas, life coaching is future-focused. It's about setting and achieving goals, not healing from past wounds.

  3. Life Coaching is Only for the Lost: Not true. Whether you're at a career peak or a valley, life coaching can offer a fresh perspective that propels you further.


Embracing AI in Life Coaching

In an era dominated by digital solutions, AI's integration into represents a significant leap forward. Think of AI as a repository of vast knowledge, always available, offering insights at a fraction of the cost of traditional coaching methods. This AI-driven approach doesn't replace human interaction but complements it, providing a hybrid model of expertise and convenience that is particularly appealing to professionals juggling tight schedules and budget constraints.


Craftd: Your Personal Guide in the Professional Journey

Whether it's through the authenticity of human interaction or the precision and convenience of AI, life coaching is about discovering the most effective route to your goals. Developing a clear path to whatever your goals are is a powerful stress reducer. It doesn’t mean you don’t have to execute tasks and engage in life, but you don’t have to live with the uncertainty of whether you are doing the right thing. If this resonates with you, perhaps it's time to consider how life coaching can be integrated into your professional and personal development plan. Every good journey needs a navigator, and your life coach, be it human or AI-enhanced, is ready to come along.

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